About
Software for the gap between a lead arriving and being answered
Most real estate leads are not lost to competition or to price. They are lost in the minutes between the inquiry landing and somebody with free hands noticing it. That gap is a software problem.
An agent in a showing cannot answer a portal inquiry properly. Looking up the listing means not being present with the client in front of them, so the message waits. By the time it gets a reply the person asking has moved on, or somebody else got there first.
The usual answers are to work harder or to hire somebody. Working harder does not fix a structural problem, and hiring an inside sales agent is a real answer that costs real money and only covers the hours you pay for.
The third answer is to hand the identical part of the job to software and keep the part that needs judgment. The first reply, the same five qualifying questions, offering a calendar slot, and day 3 follow-up are the same on every lead. Price strategy, a probate conversation, and whether a house suits a particular buyer are not.
That split is the whole product. Everything on this site follows from it.
Where this is right now
- Working today
- Web chat and email reply, qualifying flows, showing booking through a Cal.com embed, follow-up sequences, listing drafts, and the seven free tools on this site.
- Planned
- SMS reply, and WhatsApp through the official business API only.
- Later
- Voice. It is a separate service with its own recording-consent rules, so it comes after the messaging channels are settled.
- Accounts
- Not open yet. The waitlist is the way in, and the demo and the free tools need no account at all.
Principles
Six things that are not negotiable
These are the ones that would be easy to quietly drop for a better conversion rate. They stay.
The assistant says what it is
First message, every time, not a footer disclaimer. A consumer who works out three messages in that they were texting software has been misled, and that is a product failure rather than an etiquette one.
Refusing beats guessing
Asked about school ratings, crime, lending or what a seller would accept, the correct answer is that it does not know. A confident wrong answer sent from your office is a liability you did not sign up for.
Fair Housing is a design constraint
Qualifying never scores or routes by a protected characteristic. Listing drafts get a phrase check and a required human read. Those are not features to be toggled off.
Everything is readable
Full threads, transcripts written to your CRM, a visible sync log. A conversation you did not have should still be one you can audit.
The human stays in the loop
Anything emotional, legal, or off-script ends the automated part and pings you. The product is a door held open, not a replacement for being in the room.
No invented numbers
Statistics on this site come with a linked, dated source or they do not appear. The same goes for testimonials: there are none, because there is no customer to quote yet.
Who is behind it
One person, so far
This is a small independent product rather than a venture-backed platform.
I build and run this on my own. It started from watching agents lose leads to nothing more complicated than being busy when the inquiry landed, and from the fact that the fix is a well-understood software problem rather than a motivation problem.
If you want to ask something before you trust it with your leads, the email below reaches me rather than a support queue.
- Contact
- hello@aiautomationforrealestate.com
- Site
- aiautomationforrealestate.com
Open source
Built on other people's work
The marketing site is a fork of an MIT licensed Astro template, and the libraries behind the demo and the tools are all permissively licensed.
- ScrewFastMITAstro and Tailwind marketing template this site started from.
- AstroMITStatic site framework, with islands for the interactive parts.
- Vercel AI SDKApache-2.0Streaming chat plumbing for the demo.
- React Hook Form and ZodMITForm state and validation in every tool.
- Cal.comMITScheduling, used as an embed rather than a fork.
- LucideISCIcon set, self-hosted through astro-icon.
- InterOFL-1.1Typeface, self-hosted through Fontsource.
- qrcodeMITQR generation for the open house tool.
See what it sends before you decide anything
The live demo runs the full flow in your browser. No account, no card, nothing to connect. If the wording is not yours, that is the point of reading it first.
Accounts are not open yet. Joining the waitlist takes an email address and nothing else.